Gerard Battaglia
CREATIVE OPERATIONS LEADER
Welcome,
to my professional website...
A Multi-Faceted Leader with Experience in Operational Management & Graphic Design Services, Driving High-Level Business Growth Efforts
As an experienced executive I have held many roles in the graphic services space. I have overseen associates managing marketing, creative, production, quality and procurement teams for print and digital. Those associates resided in multiple locations around the country and also one in the United Kingdom.
I have personally worked and managed marketing campaigns and packaging designs that generated interest in the consumer goods market. I have managed multi component direct mail programs that generated new business and increased order sizes with existing customers. I have had the responsibility for all print projects produced by our contracted vendors or produced internally utilizing our own digital print studio.
On this site is a sampling of my experiences and accomplishments of my career.
Skills:
Package Design
Packaging Innovation
Direct Mail
One-to-One Marketing
Print Industry Technologies
Consumer Experience Vendor Management
Design Strategy Team Leadership
Multi-site Operations
Scheduling Project Management Subject Matter Expert
Quality Management
Email:
Social links:
TESTIMONIALS
Gerard and I collaborated on many successful projects during our time together at Nature's Bounty. I always knew I could count on Gerard's wisdom and support, and I am proud of many professional accomplishments we achieved his under his leadership. I consider him a mentor and friend, and I would recommend him to any company looking for a solid leader and consummate creative professional.
Gary D. Selix
Project Management | Creative Services | Business Development
I had the pleasure of working with Gerard on a new brand concept (in a new-to-the-company category, Pet Supplements) where our concept was to develop click-worthy packaging with traffic-stopping designs for a line of premium pet supplements, fondly called Mac+Maya. My designer, packaging engineer and I were having trouble with the new printer on timing and the quality of the color on the lid and the label, which was not matching with our brand concept. Fortunately, Gerard immediately stepped in, connected the key functions within our organization, and our vendor, and he navigated the team towards a solution that elevated the final product without compromising the deadline nor quality. His expertise allowed us to get to a solve and successfully run our award-winning packaging! Check out the fruits of our labor: https://nacd.net/page/PackagesOfTheYear
Marella Oviedo
Passionate CPG Brand Marketer; Proven Platform Innovation Success with a
Start-Up mentality
FAVORITE QUOTE
Teamwork is the ability to work together toward a common vision. The ability to direct individual accomplishments toward organizational objectives. It is the fuel that allows common people to attain uncommon results.
— Andrew Carnegie
BEST ASSETS ARE:
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My knowledge of the power of modern design software and the limitations of print production machinery.
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I am a leader in innovation helping manufacturers explore the limits of what’s possible.
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I understand that ambitious designs are necessary for progress, but when design & production/purchasing teams struggle to meet in the middle, you need someone with an understanding of both areas to not have any delays in the process.
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In my experience, I have found any printed material can be designed anyway you desire, but that doesn’t necessarily make the project something that can be produced efficiently. Sometimes the project is unproducible or the production would be cost prohibitive. I can mix my creativity with my knowledge of the real word manufacturing capabilities to obtain cost effective products produced on time and on budget.